These days, it is harder than ever to get and keep your audience’s attention with traditional marketing approaches. This is true even for more modern strategies that...
Pro Motion Blog
What’s The Future of Experiential Marketing?
As we enter not only a new year but a new decade, a focus on the future is natural. The 2010’s saw the rise of Twitter and Instagram, among other social networks; the...
Identifying and Hiring The Best Brand Ambassadors
In our most recent blog, we highlighted the top 10 traits of the best brand ambassadors. As we mentioned, Pro Motion has 25 years of experience in hiring brand...
The Top Ten Characteristics Of The Best Brand Ambassadors
For 25 years, we have been hiring Brand Ambassadors for our field marketing programs. A brand ambassador is someone who guides the customer experience and creates a...
The Past, Present, and Future of B2B Mobile Roadshows
If you’ve been keeping up with this blog, by now you know that the trade show is dead. The days of packing up your sales team and products to visit exhibit halls in Las...
Enhancing Your Field Sales With A Mobile Roadshow
If you have taken a look at our previous two blog posts about mobile roadshows, you might be forgiven for thinking, “Wait, isn’t this just a dressed up version of field...
The Beauty of the Mobile Roadshow Tour
Imagine you have two different options for making a B2B sales pitch. Option 1: Pay a large fee and spend tons of money to set up a booth at a trade show. Try to...
Take the Trade Show to the Decision Maker
What was your favorite field trip when you were growing up? Was it the trip to the museum, where you could see the biggest and coolest fossils? A trip to the zoo?...
The Benefits of Practical Creativity in Experiential Marketing
Do you ever find yourself looking at lists like these and thinking, “my brand will never have the budget or technology to compete with those stunts”? Everywhere you...