Experiential marketing is a relatively new digital marketing technique that has become the go-to strategy for brands who want to effectively stand out and get noticed...
Pro Motion Blog
The Complete Guide to Experiential Marketing in 2020
What is the difference between viewing a sports game via live streaming and watching it in the stadium? Why do we choose to go to live concerts when we can listen to...
A Complete Guide to Sponsorship Marketing Part 1
When you see the word “sponsorship,” you probably think of race cars covered in brand logos. Or, perhaps you remember a time you saw a character on a TV show clearly...
5 Best Experiential Marketing Campaigns at SXSW 2019
SXSW isn’t just a jumble of random letters but rather, an exciting environment of innovation and culture. It’s the South By SouthWest annual experience that brings...
How to Incorporate the Senses into Your Next Experiential Marketing Campaign
Do you remember the last time you walked into a room, smelled something like a freshly baked pie or chocolate chip cookies, and a warm, pleasing memory washed over you?...
10 Extremely Creative Experiential Marketing Programs
As the experiential marketing landscape gets more popular-- 62% of business owners planned to increase their event marketing budgets in 2019* -- brands must be...
What are the 10 Best Experiential Marketing Campaigns of 2019? (Part 2)
As we head into the second month of the new decade, it seemed like the perfect time to highlight some truly outstanding campaigns from the past year. In our last post,...
What are the 10 Best Experiential Marketing Campaigns of 2019? (Part 1 of 2)
Well, experiential marketing doesn’t look like it’s losing popularity any time soon. 91% of consumers say they have more positive feelings about a brand after...
5 Benefits of Experiential Marketing in a Digitally Cluttered World
Today’s consumers are always plugged in, so digital marketing may seem like the easiest way to reach customers. Yet, think about all the advertising messages your...