“Good intentions are wonderful,” says the author Steve Randazzo at the opening of chapter 7 of his best selling book “Brand Experiences: Building Connections in the...
Pro Motion Blog
Educate – What is Experiential Marketing?
According to the author of “Brand Experiences: Building Connections in the Digitally Cluttered World,” Steve Randazzo, you need to drive sales, elevate awareness, and...
Brand Experiences: Building Connections in a Digitally Cluttered World
According to the bestselling author of “Brand Experiences: Building Connections in the Digitally Cluttered World” and the founder of Pro Motion, Steve Randazzo,...
What Can You Do in 10 Seconds?
Hopefully, you can grab the attention of your market, because that’s about all the time you have. That’s a shorter attention span than a goldfish, folks. So, how do you...
Does Your Marketing Suck?
Ever see a commercial that left you thinking, “What was that all about…?” Yep. You know. You know when marketing sucks. Don’t let it be yours. If you want to catch...
Trade Shows are Dead: Marketing Roadshows are HOT!
As many districts have gone “Back to School,” we want you to take a moment to think back on some grade school highlights. What were some of your favorite moments? Field...
Everybody Loves a FREE Sample, Right?
Everybody loves a free sample, right? In this blog, we’ll explore the pros and cons of retail sampling in a way that will direct your decisions on efforts to reach and...
Where Do We Go from Here? The Future of Experiential Marketing
2020 has turned our world upside down – that fact is not lost on anyone. Some things hold true: more and more people “cut the cord” to cable in favor of streaming...
B2B Experiential Marketing in a COVID-19 World
In a world where global pandemics are now a thing we deal with, masks are the fourth item on your “wallet, keys, phone” three-tap touch, and “social-distancing” and...