Brand Ambassador vs. Driver – what to do?!! As you plan your mobile vehicle tour either internally or with your experiential marketing agency, an important decision...
Pro Motion Blog
How to Build a 3-Dimensional Brand: How to Truly Engage
If you want to learn how to build a three-dimensional brand—a brand that is not only talking to customers but is actually interacting with them on a deep level—then...
Experiential Marketing – Powering the Vitality of Your Brand
Below are 10 reasons that you should be utilizing experiential marketing to create and maintain brand vitality, build relevance and drive sales! Breaks Through the...
The Worst Type of Brand Ambassador
Odds are, this post isn't about you. Odds are, if you have ever worked as a Brand Ambassador, you know exactly who I’m talking about, and it drives you crazy as well....
How to Build a Three-Dimensional Brand: What Emotions Does Your Brand Create?
On this blog we’ve been discussing what will be required if you want to create a truly three-dimensional brand: a brand that your customers are happy to interact with...
How to Build a 3-Dimensional Brand: It Starts With Who
Think about your business from the customer’s perspective for a moment. Is your brand two-dimensional or a 3-dimensional brand? The difference is subtle, but crucial: a...
Integrating Experiential Marketing into Your Plan
In the information age we find ourselves in, it can be difficult for advertisers to get through to their target audience. Customers are, after all, deluged with...
Communication is Key to Successful Retail Marketing Tours
Com-mu-ni-ca-tion – The imparting or exchanging of information or news - one more important piece of the Retail Tour puzzle. Communication with all parties involved...
To Realize Success You Must Fully Commit to Experiential Marketing
So often clients come to us excited to launch an experiential marketing program only to lose enthusiasm as it becomes time to give the green light and make the actual...