Experiential Marketing Blueprint

Expert Marketing Strategy And Experiential Activation For Brands

We Bring Your Brand to Life!

At Pro Motion, we thrive on challenges. When clients push us to develop creative solutions for their brands, we leverage our decades of industry experience to elevate their brand presence. Our proprietary Brand Experience Blueprint enables us to understand your needs and design a program that exceeds your expectations.

Understanding How Pro Motion’s 6 Step Brand Experience Blueprint Works

Based on years of experience, our clients tell us this process makes them comfortable because it shows them where we are with them in the process and what’s next. We know it quickly builds trust because we lead our clients along the way.

Our Process

6 Step Brand Experience Blueprint

Discovery
  • Clear understanding of the opportunity.
  • Review historical data.
  • Input from stakeholders.
  • Extensive Q&A.
01
Action Alignment Review
  • Develop objectives and strategies.
  • Manage trade-offs.
  • Develop integration with stakeholders.
  • Develop timelines.
02
Activation of Game Plan
  • Layout course of action; vehicle, display - design, and production.
  • Audience engagement plan.
  • Recruiting, staffing, and training needs.
  • Schedule and logistic planning.
03
Activation And Engagement Process
  • Launch program.
  • Engage audience.
  • Data collection and feedback.
  • Capture photos and videos – including testimonials.
04
Results Refinement Review
  • Track results against program objectives.
  • Review feedback from the field.
  • Provide changes or enhancements.
  • Weekly reporting.
05
Post Game Recap
  • Final review document presented.
  • Program measurement and key learning.
  • Utilize photos/videos and testimonials in marketing materials.
  • Planning timeline for next program.
06

This Is How We Do It

Here's how we get to know your brand, quickly.
During the Discovery phase, we engage deeply with your team through detailed interviews and workshops. We review past campaign data, gather input from key stakeholders, and conduct comprehensive Q&A sessions to ensure we capture your brand’s essence and objectives.
Here's how we handle logistics and staffing.
Logistics and staffing are meticulously planned, taking into account every detail from vehicle and display design to audience engagement strategies. We also manage recruitment, training, and scheduling to ensure everything runs smoothly on event day.
Here's what is unique about our strategy process.
Our strategic development is highly collaborative, involving your stakeholders to ensure alignment. We focus on developing clear, actionable objectives and strategies while managing potential trade-offs to balance goals and constraints effectively.
Here's our process to engage your audience.
We use a variety of innovative techniques to engage the audience such as interactive displays, live demonstrations, social media integration, and personalized experiences. We also collect real-time data and feedback to adapt and optimize the engagement on the fly.
Here's how we measure and refine results.

We use a combination of qualitative and quantitative methods to track program results. This includes reviewing feedback from participants, analyzing engagement metrics, and making data-driven adjustments to enhance the program's effectiveness in real time.

Here's what is included in the Post Event Recap Document.
Our Post Event document Game Recap includes a comprehensive final review document, detailed measurement of program success, and key learnings. We also use photos, videos, and testimonials gathered during the event to enhance future marketing materials and plan for subsequent campaigns.

Plan Your Brand’s Next Experience

We founded Pro Motion with the mission to help brands succeed. Since 1995, we’ve worked with some of the world’s leading brands.

Start Planning
scroll to top