How much does it cost to run an experiential campaign?
That’s kind of like asking how much does a house cost. Do you want a house with 3000 square feet or a house with 1000 square feet?
It could be brick or it could be vinyl shingles.
It’s really difficult to say what it would cost and I think it’s more important to ask what type of return you can get from it.
Most of our programs have a very positive return on investment. Some as many as 10 or 20 times the investment.
So when it comes down to projects that deliver, most clients aren’t as concerned with cost as they are with that return.