“You are guerilla marketing. This is a guerilla promotion. You will be using guerilla tactics on this promotion. Do you understand what guerilla marketing is?” Just...
Pro Motion Blog
Disney Storytelling at the Experiential Marketing Summit in Sydney
I’ve just returned from two great days at the Experiential Marketing Summit in Sydney, Australia. I was honored to be asked to kick off the conference as the keynote...
5 Things to Look For When Hiring a Mobile Tour Agency
Like the brands we represent, mobile tour agencies are not all the same. As you select your agency, be sure to ask some good questions. Here are some things, specific...
5 Tips to Maximize Effectiveness of Lottery Field Marketing Promotions
The odds are… good? Well they are if you are calculating the chance that you will encounter some unexpected factors during your Lottery field marketing promotion...
20 Great Places to Activate Guerilla Marketing
“DO YOU HAVE A PERMIT? ARE YOU A PAID SPONSOR?” Does that sound familiar? In the world of field marketing, guerilla events can be activated any place at any time....
7 Types of Sampling Programs to Consider for Your Next Campaign
Sampling programs are a great way to market your product or service. There are many benefits to giving your consumer a chance to try your product prior to purchase. ...
7 Tips to Manage a Lottery Field Marketing Promotion
“HEY, YOU NEVER KNOW” However, when it comes to running a successful Lottery promotion, YOU HAVE TO KNOW! And you have to know IN ADVANCE! Use these tips on the things...
13 Questions to Consider When Planning an On-Premise Sampling Program
Planning an on-premise sampling event? You will need to be prepared to ensure great results. Here are some questions to review with your experiential marketing...
5 Consumer Advantages to an Experiential Marketing Sampling Program
Many marketers wonder why they should add the expense of offering free product samples to someone who might never buy their product. Below we outline 5 reasons...