Be honest. You’re reading this for one of two reasons: 1.) technology excites you and you are trying to absorb everything you can about what’s happening in the digital...
Pro Motion Blog
Tips to Get the Most from Your Brand Ambassador’s Experiences
Recently I had the opportunity to work on the New York Lottery’s Powerball Hole in One, $1,000,000 Sweepstakes Events. We traveled across the state of New York in 8...
Tips to Add a Charitable Focus to Your Experiential Marketing Program
So you are out in the streets, spreading the word about your brand; face to face marketing allows you to directly impact your consumer. Your street team is distributing...
How HP Got $5 Million in Sales and 3x Pipeline with Mobile Trade Show
It happened a bit by accident. HP was looking for new ways to get C-level executives to meet and spend some time talking to their Client Executives regarding the HP...
Top 5 Tips for Recruiting the Best Brand Ambassadors
Are you thinking about an experiential marketing program for your brand? The people who represent your brand to your consumers are key to the success of your program. ...
Surprises are for Birthdays – Not Your Experiential Marketing Budget
Communication is important in Account Service – just as important as the actual activation of an experiential marketing program (check out our blog...
10 Tips to Add Value as a Brand Ambassador
Street Team Brand Ambassadors represent not only the brand they are promoting but also the agency they are representing. The job the Brand Ambassador does for a street...
Twin Boys $50K Hockey Shot – Should the Promotion Insurance Pay?
A week ago Nate Smith, I mean Nick Smith, no wait I mean Nate Smith made a once in a lifetime shot to win $50,000. The story is that the Smith family attended a...
6 Tips to Convert Your Sampling Program to Sales and Extend the Event
We blogged the reasons to activate a sampling programand examined the pros and cons of retail sampling. But one of the most important steps when activating...