What is a turnkey solution, when it comes to an experiential campaign?

A turnkey experiential agency really will basically take the program from the very beginning: with the strategy and all the development that needs to happen with a program, put a team in place to activate the program, analyze and adjust along the way, and then wrap the program up and provide various metrics that are important to our customers.
So turnkey is really kind of handling it from soup to nuts.
You start at the very beginning and you shepherd the program all the way through to the end.