Cook Up Some Buzz with a Food Truck Experiential Marketing Tour

blog - food trucks aren't just for foodAs you are contemplating your first or next mobile vehicle tour, why not think about using a food truck as your vehicle?  Food Trucks aren’t just for food. They are a great way to attract attention and intrigue consumers with your experiential marketing program. A food truck can be used as a prop or used to cook food.

Here are just a few brands that have used a food truck as their tour vehicle…and they aren’t even promoting food or beverages!

  • HTC Cell Phones
  • JC Penney
  • LA Kings
  • UMPQUA Bank
  • Target
  • A&E – The Glades

Great reasons for having a branded food truck on your next tour:

  • Easy to brand
  • Small enough to move around easily and park easily
  • Large enough to provide a mobile billboard when moving or when parked
  • Ability to provide food as part of your engagement easily: ice cream, cookies, cupcakes, coffee, soda, branded bottles of water, pizza, etc.
  • Does not require a CDL license
  • Self-contained
  • Attention grabbing

Food trucks can be a great way to promote your brand, engage your consumers with face-to-face marketing, and garner millions of visual impressions as your mobile vehicle tour travels the country.  Ready to add a food truck to your marketing mix?  Give us a call!