I love ideas. They excite me, engage me and energize me. Frankly the favorite part of my job is when I get to sit with great brands like Disney, Anheuser Busch and...
Pro Motion Blog
Agency Partnerships Can Be A Huge Win For Clients
There is a book called, “All I Really Need to Know I Learned In Kindergarten” and it is all about how to get along with people and overall how to treat others. Our...
More On Marketing Measurements
Last week we shared the two most important measurements for judging a successful marketing effort. Today we want to share three important measurements that marketing...
Tools You Need to Sell Experiential Marketing to Your Internal Team
Experiential Marketing has been around a long time. You see it everywhere – at your local grocery store, at your local bar, while attending a sporting event, branded...
The Two Critical Measurements of Successful Marketing
Since the beginning of time, it seems marketing teams have not gotten along particularly well with sales teams, and vise versa. The last several years have highlighted...
Super “Market Managers” Save the Day in Experiential Marketing
What’s faster than a speeding bullet, more powerful than a locomotive, able to leap tall buildings in a single bound? Yes, I know I just did a superhero-themed post,...
Quality Beverage Sampling Isn’t as Easy as it Looks
Because I have been in Experiential Marketing most of my career, I don’t just walk by when I see a product embracing our industry. I want to experience the brand and...
Online Marketing: How Nothing has Changed
Be Viral. Facebook. Twitter. Marketing Automation. Vine. Instagram. Big Data. Everyday a new “game-changer” is announced. We’re told that the marketing world is...
How to Choose Your Experiential Marketing Partner
So, you and your marketing team have decided to partner with an experiential marketing agency. So now what? How do you find the right partner to work with? Do you...